Zettics, the leader in actionable subscriber analytics for mobile operators, is partnering with Cisco to enable Cisco’s Connected Analytics for Service Providers platform. Cisco Connected Analytics for Service Providers platform utilizes Cisco Data Virtualization and Cisco Prime Analytics and will now leverage Zettics’ analytics platform to gain unique actionable insights into subscriber data usage to offer a best-of-breed solution.
Zettics said that its entire product suite will be integrated into Cisco’s Connected Analytics for Service Providers, providing key Zettics capabilities such as 360 degree analysis of individual subscribers across both data usage and network experience. It will also provide analytics to address the high value areas for service providers such as customer experience, network performance, bill shock, loyalty, marketing analytics, and pricing segmentation across 2G to LTE and VoLTE. In addition, it enables seamless integration into IT and marketing data warehouses, customer care systems, and network operations for advanced analytics