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Telefonica Chooses Mobileum Customer Experience for Roaming During the World Cup

Telefonica Chooses Mobileum Customer Experience for Roaming During the World Cup
Telefonica Global Solutions has deployed Mobileum's RoamFix, a Customer Experience Management (CEM) solution to monitor subscriber experience during the 2014 FIFA World Cup in Brazil, where over 600,000 international tourists are expected to visit.  Mobileum, formerly known as Roamware, a leading Telco Big Data Analytics company said that the solution helps operators test and monitor subscriber QoE (Quality of Experience) in real-time inter-operator environments. 
Mobileum added that the platform helps Telefonica to centralize test execution during the opening phase of a roaming agreement with other operators.  It will use robots installed in strategic locations in host cities and technologies based on users' mobile phones to produce measurements of 3G and LTE in stadia, media centres, hotels, embassies and airports. 

"Football is a true global sport and the world cup host country is the most visited country during the world cup. We are delighted that Telefonica has chosen our CEM solution for the FIFA world cup. Operators use Mobilem’s RoamFix solutions to monitor QoE through robots and apps and allow for proactive problem solving. We look forward to ensuring a great experience for every subscriber on the Telefonica network during the World Cup”.

- Ori Sasson, Chaiman & CEO, Mobileum, Inc

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Ray is a news editor at The Fast Mode, bringing with him more than 10 years of experience in the wireless industry.

For tips and feedback, email Ray at ray.sharma(at)thefastmode.com, or reach him on LinkedIn @raysharma10, Facebook @1RaySharma

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